A Big Piece of Pie
The odds are real good that at some time during the last two weeks you paid more for a tankful of gasoline than you ever did before in your entire life. You may not be very happy about it– you have probably complained to your friends and family, and you might even have written a letter to the editor of your local newspaper, but the extent of your protest has been limited by your acceptance of the published “reasons” for high gas prices. Which are almost all lies. Or “disassembly” as our Liar in Chief would say.
The traditional justification for record-setting pump prices is the cost of crude oil. Looking at the handy-dandy piechart produced by your government, you will see that the cost of crude oil is the biggest part of what you pay at the pump, if only slightly larger than the agregated taxes. We’ll revise the chart for you a bit later, but for now it is a reasonable representation of why increases in crude oil prices result in more or less commensurate increases in gas prices at the pump. Depending on the mood or motivation of whatever Oil Industry reporter, analyst, apologist, or talk show host you happen to encounter, the current surge in crude oil prices is a result of :
There are elements of truth in each of these factors, which is why they are so easily accepted by the public. In a truly free market, only supply and demand should matter. Each of the other factors could be an explanation for a change in supply or demand, but in the case of oil we have a market structure that is so far from free that we don’t even have a name for it as a whole. The closest term for the economic model is “monopoly,” which is defined as a persistent market situation where there is only one source for a product or service, and there are certainly regional monopolies in the oil business. “Cartel” comes close– a cartel being an organization or group of producers that controls supply, prices, and competition– and OPEC is certainly a cartel, but a non standard one. Somehow OPEC appears to control prices universally, but it only controls about 20% of the supply (more about that later). A “vertical trust” or “vertical monopoly” is where the entire marketing chain, from production of raw materials through manufacturing and distribution/retail is owned or controlled by a single entity, and oil companies have long been classic examples of vertical trusts.
All three of these models are antithetical to a free market, all of them can can be found in the “oil industry,” and all of them are illegal under US and international laws. So collusion on the part of national, state, and local governments must be a factor, and you are welcome to draw the logical inferrences that governments not only turn a blind eye to illegal cartels, consortia, and vertical trusts, but actually protect and encourage them. How can this be, if it is so damaging to the interests of the country as a whole? That’s a question that has simple one-word answer: greed. Greed on the part of all echelons of the oil industry, and greed on the part of every echelon of government that extracts taxes from the oil industry.
Let’s take a little side-trip to bottom line on this before considering the cost and price factors in more detail:
Higher crude oil prices mean more profits for oil companies and more tax revenue for governments.
It’s as simple as that, and it explains why oil companies and governments do not want you to pay less at the pump.
The chart is extremely misleading in two areas. First, the taxes shown are the outright taxes on gasoline (the finished product) and do not include the taxes that the federal and various state governments levy on the profit of the businesses that make up the Oil Industry. Second, you will note that the word “profit” is shown only in the “refining costs & profits” slice of the pie. Does DOE want you to think that oil production, refining, and distribution businesses are “non-profits?”
In order to understand where the huge profitability of the Oil Industry resides, so huge that the Oil Industry can dictate to governments, we need to look at where crude oil comes from and how it gets to your local gas station. These charts are also from the U.S. Department of Energy, or more specifically from the Energy Information Administration, which is part of DOE and evidently cannot spell the word “other.”

Looking at the crude oil source chart, you will see that half of our oil comes from the western hemisphere. This includes Venezuela, which is a member of OPEC, and all domestic production. OPEC members are responsible for a bit more than 20% of all crude oil production (not all Persian Gulf producers are members, but producers in other regions are). Yet OPEC sets the benchmark price. Exxon, for example, gets its crude oil from oil fields that it owns or leases as well as from OPEC countries. And Exxon itself has said that the actual cost of getting a barrel of oil out of the ground is around $7.50. If Exxon sells crude oil to refineries at the the benchmark price of $67 a barrel, but produces the crude for only $7.50, there is certainly a “profit” in the crude oil slice of the pie. And your federal government of the USA collects a nice chuck of change in the form of taxes on that profit (which is why it can afford to offer tax subsidies like those in the Energy Policy Act.
Now let’s look at the “vertical trust” aspects of the supply chain shown in the distribution chart. Using Exxon as a handy example, the standard pattern for an oil company is to own some or most of the production facilities, the ships that carry the crude oil to the refineries, the refineries themselves, the trucks and pipelines that carry gasoline to the retailers, and, of course, a majority of the gas stations. Every single level of this supply chain is very profitable, and the profit goes up with the cost of crude oil. If you build this into the “your gas dollar” pie chart, you get a chart that looks like this:

This model of oil company profitability is astounding, and it is certainly no wonder that the federal government prefers not to look at it that way. Our graph isn’t scientific, of course, but we can easily prove our basic contention with a look at what happens to a barrel of crude oil–

These are standard 44 gallon barrels, and the numbers shown are gallons of product. They add up to more than 44 because many refinery products are less dense than crude oil, so 44 gallons of crude will make 44.6 gallons of oil products.
The same economic and profit models apply to each and every one of the product “lines” that come out of a refinery. We see this with jet fuel all the time, and with heating oil during the winter, but the others are equally profitable (in percentage terms) and we see increased costs, eventually, for everything that starts out as a refinery product. Plastics, for example. But, returning our focus to the cost of gasoline, the key figure in the graph is the percentage of a barrel of oil that ends up as gasoline. A 44 gallon barrel of crude oil will produce approximately 9 gallons of gasoline. And the true cost of the crude oil rquired to make the 9 gallons of gasoline (the cost of getting it out of the ground) is approximately $1.50. A buck and a half. Yes the price of the barrel was $67, and yes, all but 11% of the $67 is pure profit to whoever was in a position to “sell” the original barrel of sweet light crude. Which used to be referred to as “sweet light Arabian crude” but we are politically correct now and don’t want to offend our friends.
If there were ever a legal definition of “obscene profit,” the oil industry would be the poster child.
Before we wind this up, let’s take a brief look at some of the side issues, which are often used as distractions.
1. Supply and Demand. Supply and demand trends do set prices in a free economy, but this isn’t one. The basic principle is that if supply exceeds demand, prices will go down, and if demand exceeds supply, prices will go up. Gas prices always seem to go up before a long weekend, and for the “summer driving season,” because demand is higher. But demand does not exceed supply– if it did you would be waiting in line at the gas station and some gas stations would be running out of gas! There is an increase in demand, and gas merchants take advantage of it because the consumer has no choice in when to buy gas. One other important aspect of the supply and demand equation is that (again, in a free economy), prices will go so high that demand will be reduced. Obviously that hasn’t happened yet, and there are indications that the average gasoline user really doesn’t have much flexibility.
2. Relativities. How often have you heard that we enjoy the lowest gasoline prices in the world, and that we “should” be paying a lot more? First, we don’t have the cheapest gasoline prices, by a long shot. Venezuela is a member of OPEC, and Venezuelan motorists pay around 15 cents a gallon at the pump. It’s all in the tax. The oil cartels and companies are multinational, and they don’t discriminate. But Canadians and Germans, and just about everybody else, pay a lot more tax on gasoline than we do.
3. Competition. In a free economy, where supply and demand dictate prices, the profit margin that a company imposes on the sale of its products will be reasonable, because if prices and profits become unreasonable, a competitor will step in and take over the market. The oil industry, which we have shown to be a monopolistic entity, has no competitor. And governments have no competitors.
4. Windfall Profits and Taxes. If a company is making a decent profit by selling its products at 10% over cost, and the cost doubles, the company has doubled its profit. This is called a “windfall” profit, and at various times the US has attempted to tax windfall profits more. In practice, that isn’t happening now because there are so many loopholes in the relevant tax laws. Governments are collecting more in tax revenues, and these should properly be considered as “windfall taxes.”
Now think about this in the context of a recent private meeting between the president and the crown prince (now king) of Saudi Arabia, during which the Saudis expressed regret that they couldn’t do anything about the price of crude oil, but would increase production.
–SG

What do you think? Please enter a comment below.
August 15th, 2005 at 3:29 pm
This is revolting. It makes me sick to think that my government is so greedy and not at all concerned about ME the people. So now that I know all this what can I do?
August 19th, 2005 at 5:50 pm
Good question! There are things that you (and we, and everybody else) can do that will have some effect, at least over time.
1. Share the knowledge. When you hear someone complaining about gas prices, don’t just grit your teeth and agree with them. Tell them it’s all taxes and profits. Write to your Congressman and Senators, and ask them why the Sherman Anti-trust Act is not being enforced, and why the Federal government is not collecting the windfall profit taxes that have been mandated by Congress. Write letters to the editor and leave comments on blogs whenever you see someone blaming high gas prices on “supply and demand,” record crude oil prices, or “speculation.”
2. Boycott Big Oil. Refuse to buy gas at “branded” stations and instead get it from the independent discounters, your grocery store, COSTCO, etc.
It’s the same gasoline, so why not take that little bit of profit away from the big oil companies and give it to businesses that are a little less rapacious.
3. Conserve. Almost everybody can reduce their driving by a noticeable extent, by eliminating or combining trips, and driving more efficiently.
4. Last, but far from least, be careful who you vote for.
August 24th, 2005 at 5:45 pm
Nice little animation here, right on topic!
February 1st, 2006 at 9:26 am
Im looking forward to keep reading your posts.!
December 21st, 2007 at 4:52 am
Fantastic Blog. We have the same problems here in Australia. We pay about US$1.20 per litre(20c price hike in the last two months). The public is so angry about this issue, the government was compelled to open up an “inquiry” into petrol pricing fluctuations. This will be the 7th government “inquiry” into this matter over the last 20 years. It’s always the same stock standard reply everytime, and we fall for it everytime:
“The Inquiry failed to find any evidence of price fixing but a “government body” will be established to monitor pricing at the pump.”
We can’t beat them, lets face it. Changing your car to an alternative fuel source seems to be the only answer.
March 20th, 2008 at 7:46 pm
Wow, truly an excellent piece of writing! One of the benefits of the internet is being able to find stuff like this.
You have to wonder about the souls or lack thereof of those who run these corporations. How much literal blood is on their hands? Vote for Ross Perot.
May 6th, 2008 at 4:55 am
thanks you
May 11th, 2008 at 2:06 pm
You make some interesting points. I would like to point out that OPEC controls a lot more than 20%
According to World OIL Outlook 2007, OPEC “has close to 80% of world crude oil reserves”, which means they have the power and influence to regulate gas prices on far more than 20% of all oil supply.
You can find the book where I got this information from here: http://www.opec.org/library/
May 22nd, 2008 at 12:25 pm
What about the infrastructure - oil does not get itself into a barrel, does it? I like the presentation of the article - it is very compelling. But consolidated financial statements are the final word.
In Q1 2008, Exxon Mobil reported a net income of $10.89bn on revenues of $117.85bn - that’s a profit margin of 10.95% - is that outrageous? I would ask you to look up Microsoft’s margin (about 30%) - how much did you pay for that coke with you Bi Mac - do you know the profit margin on that?
I give you credit for weaving a nice tale but I’m not buying it. It has popular appeal but anybody who understands an income statement can reach their own conclusion.
Thanks for playing!
June 13th, 2008 at 12:29 pm
ROFL! Almost literally! Wonder who pays BN’s salary. The idea that consolidated financial statements are “the final word” kind of went out with Enron. But what really got me going was this:
>>that’s a profit margin of 10.95% - is that outrageous?
Are you serious? Grocery stores survive on a profit margin of less than a single percent. Most car dealers will be happy to sell you a car for 1% over the invoice cost, and that’s gross margin BEFORE costs, not profit.
On that level of turnover an 11% profit is not outrageous– it’s obscene.
Microsoft’s an overt monopoly, in an industry that is not “trading” or manufacturing. Their profits certainly are outrageous but it’s hard to see how you can make that a justification for Big Oil’s rape of its captive customers. The coke analogy shows you don’t understand the difference between markup and profit, so your claimed ability to understand financial statements would be somewhat suspect.
–SG